Successful Start for Neste’s ‘Pre-Order the Future’
Project has already generated hundreds of ideas for renewable solutions
Keilaranta, Finland, May 17, 2016: Neste’s ‘Pre-Order the Future’ project has generated over 370 unique renewable ideas during the project’s first three weeks. After launching the project on April 20, people have been able to submit their own dream concepts for a renewable future at Link. Also the project launch video, an inspirational spoken word piece by Prince Ea, has encouraged people to share their dreams and collected over 47 million views in Facebook.
“It’s wonderful to see how Pre-order the Future has already become one global platform for the discussion on finding new ways and applications for the use of renewable raw materials”, says Neste’s Senior Vice President, Communications and Brand Marketing, Osmo Kammonen.
People around the world have shared their wildest dreams from trash sorting garbage cans to energy harvesting chairs to take part on the mission for a better future. Pre-order the Future team reads every feedback and makes sure that no idea is left unnoticed.
Pre-order the Future has also five permanent topics, modern concepts generated by the Neste experts team. Anyone who visits the website can vote on and discuss around the subjects to make their favorite topic win. The project leads to the point where one topic is pronounced the winner and will be built as a prototype.
In August 2016, one of the topic is announced to be the winner and developed into a prototype that will be launched in January 2017.
“For now the topics have been voted for over 7,400 times, which is a remarkable start to our project. I’m excited to see what we can still achieve in the coming months”, Kammonen continues. Check out the TOP 5 best ideas submitted by the public so far: http://bit.ly/1TaI2E8
Neste is the world’s leading producer of renewable diesel. The annual production capacity is more than 2 million tons. Neste is also are the world’s largest company providing renewable fuel from waste and residues. Neste’s operations have received recognition in the Dow Jones Sustainability World Index and the Global 100 list of the world’s most sustainable companies, among others.
Source: Neste Corporation